Shopping center – Parma Real Estate Development

The project includes the construction of a large shopping and hospitality center. A study of the buildings to be constructed provides for a extensive system of channels, mirrors and water features that generates and articulates the volumes, transforming them into ripples and disruptions of continuity, characteristic of the Po Valley. Water flowing and digging through the great plain of farmland surrounding the area generates a series of fractures, which add landscape elements in the form of thirteen large plates that emerge from the ground and become roofs and filtering elements as they rise, sheltering both the new commercial buildings and the open spaces in between them.


energy performance

-54% HVAC CO2

24 kg CO2 / mq y

Location: Breganzola, Parma, Italy

Year: 2009 - current project

Client: Sviluppi Immobiliari Parmensi

di Coopsette Soc. Coop. e Pizzarotti & C. S.p.a.


Surface area: 115 000 m²

Project: Mario Cucinella Architects

Team: Mario Cucinella, Julissa Gutarra (architect in charge), Rigoberto Arambula, Alberto Bruno, Claudio Carlini, Michele Olivieri, Giulia Pentella; Yuri Costantini e Stefano Rossi (model makers)


Landscaping: Studio Land - Milano, Caterina Michelini (Mario Cucinella Architects)

Mechanicals installations: Tekser

Structures: Tecnopolis

Fire security: Esseti Studio

Urban Redevelopment: Studio Di Gregorio

Interior design: Design International

3D Rendering: Engram Studio